Mr. Kwanga makes a delivery to Kaka Risper, a regular Jumia customer, at her home in Nairobi’s Wanyee neighborhood. PHOTO: NICHOLE SOBECKI/VII FOR THE WALL STREET JOURNAL
Jumia is aspiring to be Africa’s Alibaba. With the backing of Goldman Sachs Group, they are building an online marketplace, selling goods and services. They are currently Africa’s biggest e-commerce company and grossed $597 million last year.
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